Privacy Policy

Last updated: 2025-12-01

This Privacy Policy explains how AluChef Scandinavia AB (“AluChef”, “we”, “us”) collects, uses, and protects personal data in accordance with the EU General Data Protection Regulation (GDPR).

1. Personal Data We Collect

When you visit our website or contact us to request a quote, we may collect:

  • Identity and contact information: name, company name, email address, phone number

  • Information you provide in a quote request: products of interest, quantities, delivery preferences, notes and other details you submit

  • Communication data: emails or messages you send us and our replies

  • Technical and usage data: IP address, device and browser information, pages viewed, and similar data collected via cookies and analytics (where used)

We do not process payments or complete purchases directly through this website.

2. How We Use Your Data

We use personal data to:

  • Respond to inquiries and handle quote requests

  • Prepare, send, and manage quotations and follow-up communication

  • Provide customer support

  • Improve and secure our website (including troubleshooting, fraud/spam prevention, and performance)

  • Comply with legal obligations (for example, if you later become a customer and we need to meet accounting/invoicing requirements)

  • Send marketing communications only where permitted and/or with your consent (you can opt out at any time)

3. Legal Basis for Processing

We process personal data based on the following legal grounds:

  • Legitimate interests: to respond to requests, prepare quotes, communicate with you, improve our services, and keep our website secure

  • Contract: where processing is necessary to take steps at your request prior to entering into a contract, and/or to perform a contract if you become a customer

  • Legal obligation: where we must retain or process data to comply with applicable laws (e.g., bookkeeping requirements)

  • Consent: for optional marketing communications and non-essential cookies (where applicable). You can withdraw consent at any time.

4. How Your Data Is Stored and Retained

We store personal data securely and restrict access to authorized personnel only. We retain personal data only as long as necessary for the purposes described in this policy, including:

  • while we are handling your inquiry/quote request

  • for a reasonable period afterwards for business follow-up and record-keeping

  • longer where required by law (for example, if you become a customer and invoicing/accounting rules apply)

5. Sharing of Personal Data (Third Parties)

We may share personal data with trusted service providers who help us operate our website and manage communication, such as:

  • website hosting and IT providers

  • email and communication services

  • analytics providers (if enabled)

  • security/spam prevention services (if used)

We share data only as necessary, and our service providers are required to protect personal data and act in accordance with GDPR.

If we transfer personal data outside the EU/EEA, we will ensure appropriate safeguards are in place (such as the EU Standard Contractual Clauses) to protect your information.

6. Cookies

We may use cookies and similar technologies to ensure website functionality, improve performance, and support analytics (where enabled). For more details, please refer to our Cookie Policy.

7. Your GDPR Rights

You have the right to:

  • Request access to your personal data

  • Request correction of inaccurate data

  • Request deletion of your data (where applicable)

  • Request restriction of processing

  • Object to processing (particularly where we rely on legitimate interests)

  • Request data portability (where applicable)

  • Withdraw consent at any time (where processing is based on consent)

To exercise your rights, contact us using the details below.

8. Contact Information

AluChef Scandinavia AB
Org. nr. 559552-2185
Email: info@aluchef.se

If you believe your personal data has been processed unlawfully, you also have the right to lodge a complaint with the relevant supervisory authority (in Sweden, Integritetsskyddsmyndigheten / IMY).